 |
Text Search: |
Nixon Peabody Represents BlueTie, Inc., in the Patents for Its Award-Winning Featuretisements™ TechnologyRochester, New York. National law firm Nixon Peabody LLP represented BlueTie, Inc., a leading provider of hosted e-mail and calendaring solutions for small to mid-sized businesses and service providers, in the patents for its Featuretisements™ technology. The Featuretisements technology has won the 2007 ad:tech Award for the Best Business-to-Business (B2B) Transaction Web Site. In addition to being BlueTie’s general counsel, Nixon Peabody has also represented BlueTie in its patent applications for other innovative Web-based technology solutions, including an information autocompletion system and a secure file transfer system. 8/3/2007 Pittsford-based BlueTie is the leading provider of hosted e-mail and calendaring solutions for small to mid-sized businesses and service providers worldwide. BlueTie revolutionized the “software as a service” sector in 1999 by introducing the first hosted suite of small business collaboration, and again in 2006 with the launch of Featuretisements— a new way to monetize Web-based applications. Through Featuretisements, BlueTie provides unobtrusive, on-demand access to business services that simplify everyday tasks. By combining e-mail and calendaring with the Web’s most useful services such as travel planning, e-mail marketing, and business search, users can easily manage a variety of personal and business tasks directly from within their email application. Featuretisements are designed to be an easy, natural extension of users’ normal workflows. There is no banner, text, or other advertising. Moreover, BlueTie’s model is cost-per-action-based. Partners pay only when their services are generating revenue. Additional planned offerings include blogs, dinner reservations, and entertainment ticket purchasing. Nixon Peabody’s technology and intellectual property partners Gunnar Leinberg and Peter Durant, both in Rochester, advised BlueTie on the patent, trademark, and related intellectual property issues aspects of Featuretisements. Gunnar Leinberg stated, “BlueTie is a privately held, small business revolutionizing how technology is used by businesses and individuals alike. Nixon Peabody is very pleased to advise and represent this dynamic, entrepreneurial organization and their innovative Web-based delivery of various software applications.” About Nixon Peabody’s Intellectual Property PracticeNixon Peabody ranks among the top patent, trademark and intellectual property litigation firms in the U.S. Its 90-member team includes more than 50 registered patent attorneys, many of whom hold Ph.D.s or other advanced degrees. The team offers a blend of superior legal skills, engineering knowledge and business judgment to assist clients in maximizing competitive advantages while minimizing risks. Clients include some of the country’s leading academic institutions and research centers, Nobel Prize winners, entrepreneurs, and Fortune 500 companies. About Nixon PeabodyNixon Peabody LLP is one of the largest law firms in the United States. With 700 attorneys collaborating across 25 major practice areas in 17 office locations, including Boston, Chicago, Los Angeles, New York City, Rochester, San Francisco, Silicon Valley and Washington, DC, the firm’s size, diversity and advanced technological resources enable it to offer comprehensive legal services to individuals and organizations of all sizes in local, state, national, and international matters. Nixon Peabody has been recognized by FORTUNE magazine as one of the “FORTUNE 100 Best Companies To Work For®” in 2007 for the second consecutive year. The firm has also been named to the Human Rights Campaign Foundation’s 2007 “Best Places To Work For GLBT Equality” list. |
For media inquiries, please contact:
ServicesIntellectual PropertyTechnology OfficesRochester |
||
 |
Boston
•
Chicago
•
Los Angeles
•
London
•
New York
•
Paris
Rochester • San Francisco • Shanghai • Silicon Valley • Washington • Albany Buffalo • Long Island • Manchester • Palm Beach Gardens • Providence Disclaimer | Nixon Peabody International | © 2010 Nixon Peabody LLP |
