Marlene J. Williams

Marlene Williams focuses her practice on helping clients maximize the value of their brands and copyrights and avoid risks connected with developing new brands and creative works.  

What do you focus on?

Much of my work involves bringing my clients’ brand visions to reality as efficiently as possible. I partner with my clients to avoid risk, strategically build trademark and copyright assets and protect the value of those assets. I have helped protect brands for clients in a wide range of industries, with a special focus on high tech, wine and alcoholic beverage, apparel and food sectors.

My practice involves the entire life cycle of a brand, including selection, world-wide protection and enforcement. I especially enjoy helping my clients protect their valuable IP from infringement and piracy.

My drive for obtaining the optimal trademark protection as efficiently as possible makes me a great partner for both established and startup companies.  

What do you see on the horizon?

Globalization and the rise in counterfeiting make it even more critical and difficult for large and small companies to protect valuable brands internationally. For both brand owners and lawyers, trademark protection is an ongoing battle that demands inspired solutions.

Recent Publications

  • “Intellectual Property Basics,” presentation for the Office of International Visitors, U.S. Department of State, 2007
  • “The Use of Survey Evidence in Trade Dress Cases,” coauthor with Veronica Colby Devitt, paper presented at the 125th Annual Meeting of the International Trademark Association, 2003.


Marlene J. Williams


San Francisco

Phone: 415-984-8318

Fax: 866-870-3372

Georgetown University Law Center, J.D., cum laude

University of California, Berkeley, B.A., Political Economics, with honors


U.S. District Court, Central District of California

U.S. District Court, Northern District of California

U.S. Court of Appeals, Ninth Circuit


  • International Trademark Association
  • California Bar Association, Intellectual Property Section
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