Sports franchises inspire enthusiasm and generational loyalty. World-class athletes bring arenas to their feet. Innovators and entrepreneurs create one-of-a-kind products and experiences to amplify the thrill of competition.
Together, they are engines of economic development and cultural capital, and Nixon Peabody works with clients throughout the sports domain to maximize their competitive advantage, capitalize on emerging trends, and comply with the regulations of this high-profile and high-performance world.
Our team partners with collegiate and professional sports venues, teams, their coaches and athletes, and the businesses that support them. NP helps to develop, protect, and commercialize brands and cutting-edge inventions; advise on the construction, development, financing, and operations of storied athletic facilities across the nation; monetize new streaming options; resolve disputes and advise on litigation matters; and navigate the ever-evolving regulatory landscape that governs competition around the world.
We also leverage our cross-industry and interdisciplinary knowledge to support venues, teams, and athletes regarding emerging immigration matters, Title IX compliance issues, as well as new opportunities and implications arising from the NCAA’s Name, Image, Likeness (NIL) guidelines.
We represent state and local governments, professional sports leagues, investment banks, investors, and lenders in the construction, development, financing, and operation of arenas, ballparks, and stadiums, and related facilities and infrastructure.
In the esports arena, our team helps companies, players, and talent navigate potential legal issues and drive long-term success.
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