Carron Joan Mitchell

My focus

I focus on the diverse legal needs of talent and other entertainment industry professionals. I leverage my prior experience and insider’s perspective, working within the music, media, and radio industries, to anticipate clients’ needs.

I have significant experience working with talent and advising clients on structuring and developing the initial launch of new business enterprises, including providing trademark advice.

In addition, I help clients negotiate various types of agreements, including, but not limited to, music recording, music publishing, touring, merchandising, sponsorship and endorsement, talent and production, television, modeling, talent representation, licensing, blogging, content creation, and content monetization.

Looking ahead

In the last year, the explosion of NFTs has heavily impacted my practice as entertainers are finding additional revenue streams and ways to monetize their art. Also, clients are asking to be paid in cryptocurrency, and while in the past, companies pushed back on this method of payment, there are companies now open to this new way of accounting. I’m also excited to see how Web3 and the metaverse impact the sports and entertainment industry, as more and more clients are starting to explore ways to monetize in the virtual worlds.