Nixon Peabody works with businesses, celebrities, and social media personalities to protect and monetize their brands in a digital world.
New technologies, including platforms like YouTube, Instagram, TikTok, and Twitter, are opening doors to exciting opportunities—while also presenting unforeseen risks. These platforms, coupled with outdated social media laws and regulations, can expose you to legal issues involving trade secrets, data privacy, and intellectual property, to name a few.
At Nixon Peabody, we have a team that has extensive experience in social media law and is able to provide tailored guidance to businesses in the beauty, fashion, F&B, technology, and entertainment industries to close the gap between creativity and legal realities. We also work with influencers, whether digital natives or traditional entertainers and celebrities, to help them realize the value of their image through deal-making and negotiation. With the rapid emergence of new platforms and tools, we offer proactive advice to our clients regarding social media laws. This empowers clients to focus their energies on the creative side of their business and maximize their opportunities.
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