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Partner / Co-Lead, IP in the Metaverse Team
Erica J. Van Loon is an experienced IP trial lawyer. She has a winning track record litigating copyright, trademark, patent, rights of publicity, trade secrets, invasion of privacy, defamation, business interference, and other media and entertainment claims. Erica was named the 2019 Intellectual Property Attorney of the Year by the Los Angeles Business Journal.
I have successfully litigated complex cases in both state and federal courts and on appeal. My experience extends across a wide range of industries, including entertainment and media, apparel and footwear, toys and video games, beauty and personal care, food and beverage, consumer electronics, software applications, hardware, semiconductors, and wireless and telecommunications, among others.
In addition, I counsel public and private companies and individuals on IP protection, enforcement, and defense strategy.
I enjoy working with clients to understand the ins and outs of their business in order to tailor a winning legal strategy that also makes business sense.
As Web3, the Metaverse and NFT offerings continue to evolve, I am ready to help clients successfully handle IP infringement, misappropriation of trade secrets and publicity rights, and privacy matters in this developing landscape.
Los Angeles Intellectual Property partner Erica Van Loon provides commentary throughout this article on several ongoing cases that could impact how artificial intelligence is used in the entertainment industry.
Los Angeles Intellectual Property partner Erica Van Loon provides third-party commentary in this article covering the latest motion filed in the Yuga Labs, Inc. v. Ripps et al trademark infringement case. Yuga Labs is requesting the dismissal of counterclaims brought by artist Ryder Ripps, who is seeking declaration from the court that Yuga Labs doesn’t have copyright over its Bored Ape Yacht Club NFT collection.
Los Angeles Intellectual Property partner Erica Van Loon provides third-party commentary in this article, which covers a U.S. Supreme Court case involving an Andy Warhol portrait of late musician Prince, and whether it violated the copyright of the photographer who took the photo Warhol used.
U.S. District Court, Central District of California
U.S. District Court, Eastern District of California
U.S. District Court, Northern District of California
U.S. District Court, Southern District of California
U.S. District Court, District of Colorado
U.S. District Court, Northern District of Illinois
U.S. District Court, Eastern District of Texas
U.S. District Court, Western District of Wisconsin
U.S. Court of Appeals, Federal Circuit
U.S. Court of Appeals, Ninth Circuit
U.S. Court of Appeals, First Circuit
U.S. Supreme Court
Loyola Law School, J.D.
University of California, Berkeley, B.A.
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