Now more than ever, people are taking preventative measures and changing the way they live and work to stay fit, energetic and healthy. From healthy eating to exercise, the focus on wellness, in all aspects of personal and corporate life, has increased dramatically. Fitness- and health-related businesses have expanded into a trillion-dollar market.
Shifting consumer behaviors and trends and evolving nutritional standards and health care policies are driving growth in the health and wellness industry and bringing new opportunities to companies in a variety of sectors. We leverage our breadth of experience, across several practice areas, to provide counsel and guidance attuned to the specific needs of the broad range of fitness and wellness companies and entrepreneurs, including:
IAM | April 02, 2020
Boston Intellectual Property partner Mark FitzGerald discusses how the microbiome—the collection of microbes that occupy the human body—has become an increasingly fruitful source of insights for life sciences researchers looking to develop new therapeutics.
Forbes | February 13, 2020
In his latest contributed column, Los Angeles Intellectual Property partner Erik Birkeneder writes about how health care AI technologies that demonstrate empathy can help improve patient satisfaction and engagement.
Buffalo Business First | December 06, 2018
Buffalo Corporate associate Alexandra Lugo is interviewed on how companies can create employee wellness programs that benefit workers, boost the bottom line and comply with regulations.
Club Industry | October 31, 2018
In the second part of this two-part column, Nixon Peabody attorneys Kristin Jamberdino, Keri McWilliams, and Tarae Howell discuss potential avenues of expansion for fitness studios, including licensing and franchising. Click here to read Part Two.
Club Industry | October 22, 2018
New York City Complex Commercial Disputes partner Kristin Jamberdino, Washington DC Corporate partner Keri McWilliams and Boston Complex Commercial Disputes associate Tarae Howell co-wrote a two-part contributed article advising boutique fitness entrepreneurs on best practices for expanding their brands. Click here to read Part One.
TechCrunch | September 21, 2017
Los Angles IP counseling and transactions associate Erik Birkeneder authored this column about the future and benefits of health care mobile applications.
Modern Healthcare | July 30, 2017
Chicago health care partner Valerie Montague provides third-party commentary in this article about the potential for Alexa and other voice assistants to be used as a health care tool. Valerie speaks to what needs to happen for these devices to become compliant under the Health Insurance Portability and Accountability Act (HIPAA).
HRMorning | May 29, 2017
This article is about company wellness programs and highlights a recent presentation by Rochester labor and employment partner Kate Saracene which outlined employers’ compliance obligations and issues they may encounter.
Higher Education Webinar Series | 09.20.19
Health Care Alert | 11.19.18
Originally recorded November 7, 2017 | 11.14.17